UK: social enterprise promotes ‘green’ cars

The Eden Project, one of the most well-known social enterprises in the UK, is holding a month long event to encourage its visitors to invest in cars that are more environmentally friendly. The Eden Project is a 'green theme park' situated in Cornwall that offers a living demonstration of regeneration and aims to reconnect people with their environments, however it is aware that around 85% of its visitors travel to it via private car and contribute to climate change. In response to this, the Project is holding an event entitled The Sexy Green Car Show, which is being sponsored by Co-operative Insurance and will run between 30 March to 15 April 2007. The event will feature a selection of 'green cars' and will share some of the Project's knowledge on energy efficiency and potential alternatives to petrol-fueled vehicles. www.edenproject.com