Sostenibilità
Environmentalism for children
Meet the Greens, TED's answer to teaching children about the environment.
di Staff
By Natascia Gargano
“Do pigs fly?” , “Of course not!”, “Wrong. This bacon flew onto our tables burning litres and litres of petrol!”. This is the kind of conversation you might expect to hear on Meet the Greens, an eco-friendly website for children launched by the Boston TV company WGBH in partnership with TED, an NGO dedicated to inspiring innovation, and the photographer Ed Burtynsky.
Meet the Greens guides children to the discovery of environmentalism and encourages them to take daily actions to help the planet like founding a “green club” with their playmates or turning recycling into a game.
The Greens are an average American family and we discover their world from episode to episode: Izz, the activist whose parents met in a G8 protest, Dex, who fights against his far-from-green parents and hates his mother’s boyfriend and then of course there’s grandma, Kitty the cat and the green neighbour who turns every fairytale into an eco-friendly fable “… the three little pigs built their house out of Leed certified straw bales but …”.
Environmental and technological: with the click of a mouse you can turn an old t-shirt into a trendy t-shirt or calculate your carbon footprint. All of this is available on an iPhone app too as are the Green family’s blogs.
Cosa fa VITA?
Da 30 anni VITA è la testata di riferimento dell’innovazione sociale, dell’attivismo civico e del Terzo settore. Siamo un’impresa sociale senza scopo di lucro: raccontiamo storie, promuoviamo campagne, interpelliamo le imprese, la politica e le istituzioni per promuovere i valori dell’interesse generale e del bene comune. Se riusciamo a farlo è grazie a chi decide di sostenerci.