Good news is hard to beat

A new magazine promises to focus on the good there is in the world

di Vita Sgardello

Good news is about to change your point of view! An Italian media-project, Buone Notizie, which exclusively features good news, will be releasing a free iPad magazine that encourages users to contribute by commenting and even generating content.

In 2011 Buone Notizie won the ninth edition of the Milan Start Cup, a competition that awards the most innnovative social projects in Lombardy. The magazine’s philosophy is simple: not focus on the bad news that so often fills the news stands but rather talk about all the good that is happening in the world.

“The contents of the magazine and interactive media designed for iPad are easily shared on social networks to create a positive contagion,” explains Silvio Malvolti, the founder and brainchild of Buone Notizie. “Readers can comment and report the news in a position to positively transform the way we live, helping us to recognize the positive aspects of reality that surrounds us,” he continues.

The best contributions will be captured by writing in-depth discussions. Topics such as advances in scientific research, consumption and sustainable lifestyles, the initiatives for environmental protection, the concrete actions of corporate social responsibility, technological innovation, will merge with the stories of exceptional ordinary people and interviews with celebrities. In the first iPad edition, the well-known Italian journalist Beppe Severgnini will talk about his vision of the world of information and the relationship between Italians and the media.

 www.buonenotizie.it

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