Russia: Danone helps orphans

On 16th May in Moscow’s olympic stadion “Luzhniki” was held the annual festival “Nadezhda” for children from Muscovite orphanages. The main sponsor of the festival is the Danone company, the agency “Pro-Vision-Communications” provided the PR assistance for the event. This year around 5000 chidren from 110 Muscovite orphanages participated in the festival. This is the biggest sport event of this sort in Russia. Around 1000 volunteers and staff memebers of the Danone company assisted in the organisation of the festival. The main aim is to bring the children together, to make them show their sport activities, to make them find new friends and to make people aware of the orphans in the citiy. www.danone.com